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EmailAgainst an aggressive timeline and complex multi-country logistics, PMG Asia Pacific flawlessly orchestrated an immersive, high-impact experience for healthcare business stakeholders at Philips’ annual regional growth conference in Indonesia.
Building on this exceptional execution, Philips entrusted our Singapore events team to launch its inaugural Growth Region Partner Summit the following year. This anchors PMG as Philips’ creative and strategic partner of choice for driving the brand’s global growth initiatives in APAC.
Highlights
<2
months from concept
to execution
Facing a tight planning window overlapping Christmas and CNY holidays, our dedicated Singapore events team mobilised round the clock — expediting remote workflows with Bali-based partners and sourcing-to-shipping of equipment, collaterals and merchandise from multiple regions.
Leveraging our regional event management expertise, robust supplier network and local presence, we easily won the race against time.
Leveraging our regional event management expertise, robust supplier network and local presence, we easily won the race against time.
500+
international guests
Despite the holiday constraints, we seamlessly coordinated and convened Philips Health Systems sales and marketing teams, 170 channel partners and key stakeholders at the expansive Grand Hyatt Bali resort.
To ensure their smooth journey throughout the event, we implemented efficient wayfinding systems, on-ground assistance and a custom-built event website for personalised agenda and event details access.
To ensure their smooth journey throughout the event, we implemented efficient wayfinding systems, on-ground assistance and a custom-built event website for personalised agenda and event details access.
5
days of collaboration
and growth
Weaving creative brand storytelling, tech-powered engagement and community together, we successfully drove Philips partners, teams and stakeholders to “Create, Connect and Collaborate”: from the Leadership Meeting, Channel Partner Summit and Sales & Marketing Conference to the special unveiling of the Smart Hospital Inception Program 3.0, the gala awards dinner and a memorable beach party.
Teams bonded over a fun bike-building workshop and cooking classes to benefit the needy, as well as Balinese dance lessons for cultural appreciation.
Teams bonded over a fun bike-building workshop and cooking classes to benefit the needy, as well as Balinese dance lessons for cultural appreciation.
